A free fifteen-minute assessment that places your technology in the kill chain and grades the evidence behind your claim.
A program office cannot buy what it cannot place.
Most defense technology companies never get placed. Not because the technology is weak. Because nobody translated "we make X" into the sentence a program office can act on: here is where X sits in a kill chain, and here is the evidence behind the claim.
Primes buy that translation. Consultancies sell it for more than most founders have. Everyone else stays invisible, and the force is poorer for it.
So we built the translator and made it free. Permanently.
What TYR Effect Does
TYR Effect is a fifteen-minute assessment built entirely from open, unclassified doctrine. Six operational problems. No proprietary disclosure required, and no non-public data used.
Out comes a TYR Proving Card:
- Kill-chain position. Where your capability sits in the chain, stated in terms a program office already uses.
- Evidence grading. What your evidence supports, placed next to what you claim, placed next to what the mission would ideally need.
- Production posture. Expressed in bands, so the read is honest without overstating precision.
- Priority alignment. The published, unclassified priorities your capability maps to.
Bands, Never Scores
We do not publish scores. Scores imply a precision that early evidence rarely earns, and they invite gaming. TYR Effect reports in bands, and it states the gap to mission-ideal plainly rather than smoothing it.
A card that only says nice things is marketing. A card that shows you the distance to mission-ideal is proof. That distance is the most useful line on the card, because it is the one a program office was going to work out anyway.
The Founding 100
The first 100 companies to complete an assessment hold the paid layer free for life. The badge is numbered and dated, and it sits on the card permanently. At 101 the badge closes and never reopens.
The assessment and the card stay free for everyone, forever. The Founding 100 badge is the part with a clock on it.
Why pay the first hundred? Because the first hundred cards build the benchmark base before it is rich enough to pay them back. Early is a bet. We pay for it.
Card the Platform, Then Card What Sits Under It
Card your platform first. Then card the subsystems under it. A comms module with its own card has a market of its own, and subsystem-level proof travels into integration conversations that platform-level marketing never reaches.
Start Your Assessment
TYR Effect is open now at tyreffect.com/effect. It takes about fifteen minutes, it is free, and the Founding 100 is running.
Our adversaries do not deserve a fair fight. Proving who can actually field what is where that starts.
TYR Effect is built from open, unclassified doctrine. Results are expressed in bands, never scores. Your data is never shared attributably without your consent. No government endorsement is claimed or implied.

.png)
%20copy.avif)
%20copy.avif)
%20copy.avif)